Why brands are turning your favorite beauty products into fashion accessories
In October, Sarah Burton presented her Spring/Summer 2027 womenswear collection for Givenchy at Paris Fashion Week. Burton showcased sharp silhouettes rendered in primary colors in an attempt to bring...
View ArticleLuxury Briefing: Dior drove Paris Fashion Week’s record buzz
In this week’s Luxury Briefing, I look at what the data is telling us about social media attention during Paris Fashion Week with insights from agency Karla Otto and data platform Lefty, as well as...
View ArticleMorgenthal Frederics taps Dita founders to reach new luxury shoppers
Morgenthal Frederics is turning to the founders of Dita to broaden its appeal beyond the collectors who buy its buffalo horn frames by the dozen. On October 15, the New York eyewear brand launched its...
View ArticleGlossy Podcast: Has LVMH lost the sauce?
Subscribe: Apple Podcasts • Spotify This week, LVMH reported earnings that showed its recovery last quarter was short-lived. Sales in its bellwether fashion and leather goods category fell 5% last...
View ArticleThe holiday playbook: How brands are navigating launches, stock and promotions
Welcome to Glossy’s Holiday Countdown, a bi-weekly guide to the new and noteworthy strategies brands and retailers are employing to capitalize on holiday spending. There are fewer than 80 days until...
View Article10 years in, Good American brings its full vision to NYC with landmark pop-up
This week, Good American takes New York. It has been 10 years, almost to the day, since pop-culture icon Khloé Kardashian and then-budding brand mogul Emma Grede introduced their disruptive...
View ArticleAmid an executive shakeup, Gap Beauty expands with its first gourmand fragrance
When Gap launched its much-anticipated return to beauty in July, the retail giant looked to the past with revamped versions of its beloved ‘90s fragrances like Grass and Dream. For its next fragrance...
View ArticleCEO Kat Schneider unpacks the strategy behind Ritual’s first new category...
Subscribe: Apple Podcasts • Spotify Ritual founder and CEO Kat Schneider knows that winning the female supplement consumer requires taking big bets and big swings. “When I started the company and I...
View ArticleFashion Briefing: Resale platforms and buyers are embracing auctions as a...
This week, we take a look at the rise of auctions as a business model for secondhand fashion. Auctions provide a potential deal and gamification for customers, higher prices for sellers and a good...
View ArticleInside Coach’s 19-stop plan to keep the Tabby in front of Gen Z
Coach is taking its Tabby handbag on the road with a traveling mix of live performances, artist conversations, product customization, photo booths and listening lounges. Launched in New York on...
View ArticleWellness Briefing: Boka and Olipop partner on soda-flavored toothpaste to...
For the Wellness Briefing, Glossy sat down with Boka’s Kinsey Butler and Olipop’s Steven Vigilante to learn about the evocative new partnership between the two powerhouse brands, which will be sold...
View ArticleBath & Body Works is testing smaller-batch fragrances through Hype Lab
This story was first reported on and published by Glossy sibling site Modern Retail. In September, Bath & Body Works released a mini trio of perfume mists inspired by viral desserts: Japanese...
View ArticleGlossy+ Research: How agencies adapt to a media landscape shaped by AI and...
This report is adapted from Glossy’s sibling publication Digiday. You can read the full report on Digiday. Table of contentsIntroductionMethodologyClients turn to creators to build community and...
View ArticleBeauty Briefing: How far can Y2K nostalgia go?
This week, I checked in on the ongoing Y2K revival as consumers continue to look back on the good, the bad and the ugly of the era. Additionally, another children’s beauty brand hits the market — this...
View ArticleUniversal Standard’s x Abisola collab makes a business case for size...
As GLP-1 drugs alter customers’ bodies and shopping habits, Universal Standard is betting that fluctuating sizes make inclusive fashion more relevant, not less. The brand launched US x Abisola, a...
View ArticleHow to use IRL events to build community against a ‘sea of sameness’ online
In many ways, consumers mindlessly scrolling through social media has become one of the biggest challenges in modern marketing. “I’m a little numb to the content, and I think a lot of us probably...
View ArticleLuxury Briefing: Can louder clothes loosen luxury’s purse strings?
In this week’s Luxury Briefing, buyers from Kirna Zabête, Bloomingdale’s and Harrods explain what they’re backing after Paris Fashion Week, and where prices could get in the way. Also, Frasers starts...
View ArticlePop Newsletter: College-age creators are embracing Amazon and ShopMy, moving...
Content creators have a lot of options for affiliate revenue these days. Between TikTok Shop, LTK, Amazon and ShopMy, plus the many new platforms popping up, there are many paths they can take. But...
View ArticleThe most impactful designers, products and trends from Paris Fashion Week
Subscribe: Apple Podcasts • Spotify With Paris Fashion Week over, we’ve officially reached the end of this season’s Fashion Month. For the latest Glossy Podcast, senior fashion reporter Danny Parisi,...
View ArticleWhy does this Estée Lauder-owned brand keep reformulating its hero products?
Subscribe: Apple Podcasts • Spotify What if new product development didn’t have to be so complicated and expensive? NIOD, the second brand from Estée Lauder-owned Deciem, entered Sephora in August...
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