Game Changers: How athletes are redefining luxury fashion’s marketing playbook
Athletes and luxury brands — two seemingly distinct worlds that, over the past few years, have become inseparable, bringing new energy to both industries. In a marketplace where consumers are...
View ArticleInside fashion’s love affair with Porsche
This story is part of Glossy’s week-long look at the state of luxury, exploring what consumers and brands are deeming worthy of investment in 2024. To see all the stories in the series, click here....
View ArticleWeek in Review: The future of Celine without Hedi Slimane
On the Glossy Week in Review podcast, senior fashion reporter Danny Parisi and international reporter Zofia Zwieglinska break down some of the biggest fashion news of the week. This week, we discuss...
View ArticleIs peer-to-peer rental the future of the fashion side hustle?
Two years ago, Julia O’Mara and Brian McMahon relaunched the social app they founded, Pickle, turning it from a platform for crowdsourcing clothing recommendations into a peer-to-peer rental service...
View ArticleOn the heels of its Katie Fang campaign, Cetaphil gets a brand refresh
This week, a month after rolling out its first-ever influencer-fronted campaign, Cetaphil introduced a brand refresh starting with a two-day L.A. pop-up dubbed SkinLabs. The goal is to highlight and...
View ArticleFrom art to furniture, what tastemakers are buying now
This story is part of Glossy’s week-long look at the state of luxury, exploring what consumers and brands are deeming worthy of investment in 2024. To see all the stories in the series, click here....
View ArticleHave we hit peak wellness spa?
This story is part of Glossy’s week-long look at the state of luxury, exploring what consumers and brands are deeming worthy of investment in 2024. To see all the stories in the series, click here. In...
View ArticleHow does Gen Z define luxury?
This story is part of Glossy’s week-long look at the state of luxury, exploring what consumers and brands are deeming worthy of investment in 2024. To see all the stories in the series, click here. To...
View ArticleStitch Fix introduces AI-driven customer profiles amid revenue decline
Over the last year, Stitch Fix has increasingly used data and AI to create personalized shopping experiences. Its newest bet on AI, a tool called StyleFile, aims to improve its service as the company...
View ArticleLuxury Briefing: Prepping private jets with beauty products is a 9-figure...
This week, a look at an emerging, private-jet-focused, beauty business opportunity. Plus, the question surrounding Mytheresa’s rumored Net-a-Porter buy, and highlights from Glossy’s “State of Luxury”...
View ArticleGlossy+ Research: Brands are showing more optimism for holiday sales,...
The holiday shopping season is traditionally the most important sales time of the year for brands and retailers, but for the last two years, brands have approached the season with cautious optimism....
View ArticleEstée Lauder Companies releases glass packaging best practices informed by a...
The beauty industry is currently experiencing a packaging “classification,” with more brands replacing plastic packaging with glass to better appeal to environmentally and health-conscious consumers....
View ArticleClinique reinvents Happy for the body mist generation. Will Gen Z take a whiff?
When skin-care brand Clinique launched Happy in 1997, the citrus-floral scent helped define ’90s minimalism with its clean, silver-capped bottle and cheery campaigns. And better yet for Clinique, the...
View ArticleMytheresa CEO Michael Kliger on YNAP acquisition: ‘Success will not come by...
It’s been an eventful year for luxury e-commerce. Farfetch was sold for pennies on the dollar to Coupang in April of this year after running into profitability issues. Matches Fashion suffered a...
View ArticleBeauty & Wellness Briefing: Maesa unveils second incubator cohort as...
This week, I checked in with Piyush Jain, the CEO of Maesa, the beauty industry’s leading mass beauty incubator, to learn about the company’s second Maesa Magic Incubator program. We discussed the...
View ArticleMadewell launches luxury vintage collab to drive new shoppers to stores
On Tuesday, Madewell and luxury vintage e-tailer Reluxe introduced 550 pre-loved designer pieces on Madewell.com and via trunk shows at Madewell stores in New York City, Washington D.C., Austin and...
View ArticleH&M defines a new, music-focused marketing direction
H&M is doubling down on its strategy to blend fashion and music, amid increasing competition in the fast fashion market. Inditex is elevating Zara’s product assortment, while Shein and Temu are...
View ArticleMastercard, Samsung and 7-Eleven are 2024 Greater Good Awards winners
The honorees of this year’s Greater Good Awards, presented by Digiday, Glossy, Modern Retail and WorkLife, recognize the importance of empowering communities and fostering economic opportunities, both...
View ArticleGlossy+ Research: The state and future of the media agency, from client...
This report is adapted from Glossy’s sibling publication Digiday. You can read the full report on Digiday. Table of contentsIntroductionMethodologySpending set to accelerate in digital channels in...
View ArticleHanesbrands’ Jane Newman on the big shapewear opportunity and the Skims effect
Subscribe: Apple Podcasts • Stitcher • Google Play • Spotify As the chief design officer of global innerwear at Hanesbrands, Jane Newman oversees innerwear products for all the brands in the company’s...
View Article